So, I work as a marketing intern for a local bank. It's an interesting choice, really. I like to think of myself as some sort of anti-consumerist/ capitalist, product of never being in true need of anything I guess, and a bank is very much a tool of the consumer. What's more, I have a problem with advertising, creating a need where none is present before. However, I don't really have to do any of that. This bank is working on creating a new website, so I've been writing the content for it. Can't hide what I believe though. My most recent assignment was to write up some basic information on credit and credit reports. My boss, the marketing director, told me that it was too dark. Lines like "Credit is everywhere in modern life. Credit companies tout gold and platinum cards on their advertisements, and banks promote their low-interest loans" and "Ignorance about credit has driven some people into the deepest debt" were not appropriate. Now I need to rewrite them to be more positive like CitiFinancial's website. I'm not even supposed to mention that interest will increase the cost of a purchase. Defining it is enough.
So now I wonder if I'm living in the 'bad faith' that Sartre spoke of (See that! I just dropped a name. Now watch me look like a fool as I butcher his philosophy. To prevent this, I'll be as vague as possible, so I can still claim that my basic intentions were correct. Can't beat me.). I'm doing something at odds with the nature I have created for myself, but I acknowledge it.
Oh well. The money is good, and the hours are flexible. And I have the chance to write. Not much more I can ask for.
The Return
9 years ago
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